Content Standards
Purpose. This policy describes which types of content are permitted and which are not permitted on the Wallstoneberg platform. It applies to all components: videos, images/thumbnails, titles, descriptions, subtitles, metadata, comments and external links.
Copyright notice: Any reproduction of these content standards without prior consent from Wallstoneberg may violate applicable law. For enquiries, please use the contact form.
1) Scope & relationship to the Terms & Conditions
These content standards supplement the General Terms and Conditions (GTC). In the event of a conflict, the GTC take precedence. In addition, all applicable laws must be complied with (e.g. youth protection, consumer protection, data protection and hate-speech regulations) in the countries in which you operate and in which your content is available.
2) Fundamental principles
Permitted
- Publish truthful, lawful and respectful content.
- Ensure that you hold all necessary usage rights (or have appropriate licences/permissions).
- Clearly and prominently label sponsorships, product placements and affiliate links.
- Moderate comments and remove obvious violations in a timely manner.
- Use age and warning notices for sensitive but permitted topics.
Not permitted
- Endangering people or aiding and abetting criminal offences.
- Exploitation or sexualised depiction of minors.
- Use of copyrighted or trademark-protected works without rights.
- Dissemination of harmful misinformation or fraudulent claims.
- Spam, deception and misleading links or thumbnails.
3) Strictly prohibited content (non-exhaustive)
- Sexual exploitation & pornography. Pornography; facilitation of prostitution; sexualised depictions of minors (including animated or “youth-like” portrayals); incest; bestiality; fetish content intended to cause sexual arousal.
- Endangerment of children. Abuse (sexual, physical, emotional); grooming; doxxing of minors; depictions of unsafe acts by/with minors; incitement of minors to break laws or rules.
- Human trafficking & exploitation. Promoting, facilitating, recruiting for or monetising human trafficking or exploitation.
- Illegal activities. Instructions for or facilitation of criminal offences (e.g. drug production, identity theft, money laundering, credit card fraud, evasion of law enforcement).
- Weapons & explosives. Manufacturing or procuring illegal weapons/explosives/accessories; unlawful sale of regulated weapons or parts.
- Terrorism & violent extremism. Praise, support, recruitment or propaganda for terrorist or extremist organisations; instructions for violent acts.
- Hate speech. Attacks on or dehumanisation of protected groups (including race, ethnicity, nationality, religion, sex, gender identity, sexual orientation, disability, serious illness) or calls for exclusion of such groups.
- Harassment & threats. Credible threats; targeted harassment/bullying/dogpiling; doxxing; sexual harassment.
- Graphic violence & animal cruelty. Bloody/grotesque depictions of violence; torture; glorification of physical injury; abuse of animals.
- Self-harm & suicide. Promotion, instructions or romanticisation of self-harm or eating disorders.
- Harmful misinformation. False statements with real potential for harm (e.g. “miracle cures”, anti-vaccination hoaxes presented as facts, instructions for manipulating elections).
- Illegal medicine/drugs. Sale or promotion of prescription-only or prohibited substances without authorisation; instructions for obtaining or distributing controlled substances.
- Fraud, scams & deception. Pyramid schemes; ponzi schemes; fake competitions; identity or brand impersonation; deepfakes without clear labelling.
- Malware & security violations. Malware; credential phishing; bypassing security measures or paywalls; hacking tools intended for misuse.
- Spam. Repeated, irrelevant mass posts; link farms; engagement bait; automatically generated content without real value.
- External links to illegal/prohibited goods. Links to illegal software, prohibited products or unlawful marketplaces.
4) Sensitive content – only permitted under conditions
The following topics are only permitted if they are presented responsibly with context and appropriate safeguards (warnings, age restrictions, no glorification):
- Reporting/education on crime, conflicts and events of public interest (without sensationalism; minimise or obscure graphic content).
- Health/medicine with reputable sources, without promises of cures; clear notice “no medical advice”.
- Safety/harm-reduction (e.g. workplace safety, first aid) presented correctly and without encouraging dangerous imitation.
- Historical/documentary content about violence or discrimination with neutral and critical context (no praise, no calls to action).
- Strong language that is not targeted harassment and not used in a pornographic context.
For sensitive but permitted content, we may apply age restrictions, warning screens and limitations on reach or require adjustments.
5) Advertising, sponsorship & external links
- Sponsorships, product placements and affiliate relationships must be labelled clearly and transparently (e.g. “Contains advertising/paid promotion”).
- Affiliate links and claims must be truthful and not misleading; statutory disclosure obligations must be observed.
- No links to illegal downloads, malware, human trafficking, prohibited substances or unlicensed gambling.
- No clickbait through misleading titles/thumbnails or false performance promises.
6) Copyright, privacy & personal data
- Upload only content that you own or for which you hold usage rights/licences (respect copyright, trademark, personality and, where applicable, database rights).
- Do not share personal data of third parties (addresses, ID/passport data, health or bank information) without a clear legal basis or consent.
- Sensitive information in screenshots, invoices, dashboards or ID documents must be blacked out or pixelated.
- No impersonation of individuals or companies; parody/satire must be clearly recognisable.
7) Moderation, enforcement & reporting
Measures in the event of violations
- Rejection, removal, age restriction, warning notices, restricted discoverability/distribution.
- Warnings, temporary suspensions or account termination in the event of repeated or serious violations.
- Data retention and – where legally required – reporting to competent authorities (e.g. child protection agencies, in cases of credible threats).
Reporting content
Use the contact form (select “Report content”) and provide the URL(s), timestamp(s) and a brief description. Alternatively: contact@wallstoneberg.com.
Appeals
If you believe that a measure is incorrect, submit an appeal via the same form including the reference number of the decision. We will review the case again and respond to you.
8) Changes to this policy
Wallstoneberg may update these content standards at any time. Changes will be published on this page. Continued use of the platform after an update constitutes acceptance of the current version.
Contact: Email: contact@wallstoneberg.com